{"id":520,"date":"2019-03-28T08:49:44","date_gmt":"2019-03-28T07:49:44","guid":{"rendered":"https:\/\/2019.bilbao.wordcamp.org\/?post_type=wcb_session&#038;p=520"},"modified":"2019-04-02T23:37:08","modified_gmt":"2019-04-02T21:37:08","slug":"ctas-call-to-action-o-llamada-a-la-accion-en-una-web","status":"publish","type":"wcb_session","link":"https:\/\/bilbao.wordcamp.org\/2019\/session\/ctas-call-to-action-o-llamada-a-la-accion-en-una-web\/","title":{"rendered":"CTAs &#8211; Call To Action, o llamada a la acci\u00f3n, en una web"},"content":{"rendered":"\n<p>An\u00e1lisis de los varios tipos de CTA (Call To Action, llamada a la acci\u00f3n) en una web, y de su efectividad. \u00bfC\u00f3mo las hacemos? \u00bfQu\u00e9 escribimos en ellas? \u00bfC\u00f3mo hacerlas en WordPress? \u00bfHacen falta plugins? \u00bfD\u00f3nde las colocamos? \u00bfEjemplos? <\/p>\n\n\n\n<p>La idea es aprender varias estrategias para que la llamada a la acci\u00f3n funcione m\u00e1s y mejor, y c\u00f3mo hacerlo con WordPress. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>An\u00e1lisis de los varios tipos de CTA (Call To Action, llamada a la acci\u00f3n) en una web, y de su efectividad. \u00bfC\u00f3mo las hacemos? \u00bfQu\u00e9 escribimos en ellas? \u00bfC\u00f3mo hacerlas en WordPress? \u00bfHacen falta plugins? \u00bfD\u00f3nde las colocamos? \u00bfEjemplos? La idea es aprender varias estrategias para que la llamada a la acci\u00f3n funcione m\u00e1s y &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/bilbao.wordcamp.org\/2019\/session\/ctas-call-to-action-o-llamada-a-la-accion-en-una-web\/\" class=\"more-link\">Continuar leyendo<span class=\"screen-reader-text\"> \u00abCTAs &#8211; Call To Action, o llamada a la acci\u00f3n, en una web\u00bb<\/span><\/a><\/p>\n","protected":false},"author":13770116,"featured_media":710,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1556358600,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[518],"footnotes":""},"session_track":[1234768],"session_category":[],"class_list":["post-520","wcb_session","type-wcb_session","status-publish","has-post-thumbnail","hentry","wcb_track-track-a-marketing-negocios"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paxzwU-8o","session_date_time":{"date":"27\/04\/2019","time":"11:50"},"session_speakers":[{"id":"518","slug":"joan-boluda","name":"Joan Boluda","link":"https:\/\/bilbao.wordcamp.org\/2019\/speaker\/joan-boluda\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/520","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/users\/13770116"}],"version-history":[{"count":1,"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/520\/revisions"}],"predecessor-version":[{"id":521,"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/520\/revisions\/521"}],"speakers":[{"embeddable":true,"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/speakers\/518"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/media\/710"}],"wp:attachment":[{"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/media?parent=520"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_track?post=520"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/bilbao.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_category?post=520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}